Designed the visual experience for the City of Hastings website, collaborating closely with the client and development team at Blue Fire Media to create a modern, accessible digital presence for residents and visitors alike. I led the site's visual design, shaping the layout, typography, color palette, imagery, and overall user experience. To give the website an authentic sense of place, the art director and I traveled to Hastings to capture original photography throughout the city, creating custom imagery that reflects the community's character and enhances the overall design.